The Cost of Inertia Has Gone Up

Pin It

"We are now at the dawn of a profound technology-driven transformation that will make the changes we have experienced over the past 25 years seem small and slow." -Daniel Burrus, January 2009 I have used the above quote in many of my presentations over the last two years. Like many of you, I lived through the technology-driven changes over the past 25 years, and they hardly seemed small or slow. Yet the changes we've seen in the last five years … [Read more...]

Announcing HIGH-TECC on the High Seas

Pin It
HIGH-TECC on the High Seas

Summer wasn't quite the same for me this year. Something was missing: HIGH-TECC. After hosting HIGH-TECC for the last nine years, I took a break this summer and reevaluated what we were offering at HIGH-TECC, along with the logistics associated with creating a great experience. The April 2010 editorial provides the full details. As I said in that editorial, "The purpose of HIGH-TECC has always been to provide a forum for industry leaders … [Read more...]

Your Web Strategy Must Change

Pin It

Go to your agency's Web site right now. Look at the home page. Put yourself in the mind of a random person who doesn't know your agency from any other agency. Now look at the page and ask yourself, "What is it they want me to do?" If you can't immediately answer that question, your Web site needs work. Most agency Web sites were originally created in the late 90s as a response to the growth of the Internet and search engines. Many people, … [Read more...]

Resilience (and the Incredible Power of Slow Change)

Pin It

A recent blog posting by marketer Seth Godin caught my attention, and I’d like to share it with you in its entirety: Most existing systems (organizations, cities, careers, governments) are resilient to external shocks. If they weren't, they wouldn't still be here. Earthquakes, edicts, and emergencies come and they go, but the systems remain. And yet, it's the emergencies we pay attention to. No single event demolished the music business. … [Read more...]

E-Signatures: The Time Has Come

Pin It

The Electronic Signatures in Global and National Commerce Act (ESIGN) was signed into law by President Clinton in October 2000. Now, almost 10 years later, the insurance industry—especially property and casualty insurance companies—have lagged behind most other industries in adopting the use of electronic or digital signatures. As clients and prospects continue to become comfortable with electronic communication, it is important for agents … [Read more...]

Insurance for Data Breach Expenses

Pin It

The vast majority of insurance agencies do not have any insurance coverage for reimbursement of the costs incurred due to a client data breach. Here are just a few of the reasons why a Network Security and Privacy (NSAP) policy makes sense for insurance agencies: Coverage for data and other non-physical perils is routinely excluded under Property policies. The “intentional acts” exclusion found in a standard E&O policy might … [Read more...]

When is Information Too Much?

Pin It

I recently received an e-mail from an industry friend who asked, “When is information too much?” Here is what he said: I am truly wondering at what point—if we haven't reached it already—the collection of information is just that—a collection that will most likely not be used. It's like the stuff you keep in your attic, garage, or basement, thinking that maybe someday you’ll need it. I realize that memory is relatively cheap, but … [Read more...]

A Healthy Reminder — Are You Addicted?

Pin It

A recent post by Chris Brogan is a good reminder that the social web can be addicting. "Just because you can connect to a lot of people does not mean it is very sustainable." Listen to Chris' thoughts. It's only 1:30 minutes long. So what about you? Are you connecting just to connect? Or, are you really working on your business? … [Read more...]