Over the last few months, I’ve been working on a new marketing program for personal lines and small commercial business. (The personal lines program is scheduled to be released on May 1). As a result, I’ve been thinking a lot lately about how important a successful marketing program is for an agency’s long-term health.
It seems [...]
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The biggest reason agents don’t write more business is because they don’t follow up. If agencies fixed this one thing, they would automatically increase the number of new clients. |
  "This recommendation is probably one of the easiest I have ever written. Simply stated, there are few people in an industry that can truly be called a 'Guru' and Steve is among those rare few." Jim Coyte's endorsement of Steve's work as Executive Editor at The Anderson Agency Report       |
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