Webcetera Introduces Marketplace for Carriers and Vendors

EZLynx Marketplace will ultimately enable third-party vendors, insurance carriers, and large MGAs and brokers to build custom applications for, and market to, the vast EZLynx customer base. These custom applications can leverage the robust quote and policy data available through the EZLynx quoting engine and the EZLynx policy download engine to offer new and innovative services to the EZLynx customer base.

“EZLynx Marketplace will eventually allow agents to buy these applications with the click of a mouse just like consumers purchase apps for smart phones today,” says David Taylor, Vice President of Product Integration at Webcetera. “We believe strongly that the extensive EZLynx network of over 5,000 agencies will make this a compelling business model for third-party vendors and insurance carriers.”

Taylor, an insurance software industry veteran, has recently joined the Webcetera family to lead this effort. He began his career in 1991 as an assistant Controller at the major national MGA Combined Group Insurance Services, Inc. Taylor served in various roles including CTO for Combined Group and Quantum Integrated systems and later as National Sales Director for AgentDirectExpress and RealtimeExpress.

Steve Anderson provides information to insurance agents about how they can use technology to increase revenue and/or reduce expenses. He speaks professionally to hundreds of agents each year on the future of technology, the social web, and how insurance agencies can establish their Internet presence.

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2 thoughts on “Webcetera Introduces Marketplace for Carriers and Vendors”

  2. Hi Steve, I’ve enjoyed reading about you and all that you explore, test and write. We have a small agency of two people writing individual health insurance. My husband is the agent and I assist him on a part-time basis. Some of my background has been in software. I trained and implemented benefit systems in banks across the country. We are now exploring a data system that can house our clients’ info securely, on an easy to access basis. Also, we want to do email marketing and use social media to further reach our clients. My husband has been selling insurance for over 25 years and has established a good book of mostly elite clients. We have explored Salesforce, Prophet, Agent Block, and implementing Dropbox, OneNote, going paperless, email in the Cloud and a phone system through Google.com. What would be your suggestions for us going forward? Have I missed other data insurance software out there that would be useful for such a small agency to contain and secure our records, and allow us to track birth dates, effective dates, deductibles, address/phone/email etc., as well as the ability to merge our database with various marketing programs??