Sprint Partners with Automakers

With in-vehicle infotainment, security, and convenience features fast becoming a “must-have” experience for drivers everywhere, Sprint is now offering automakers a new kind of flexible, customizable solution to complement their existing connected services to deliver a true end-to-end solution. Sprint recently announced its Sprint Velocity solution for vehicle manufacturers, expanding what an automaker should expect as it develops, manages, and integrates a connected services system.

“With the highly competitive market for in-vehicle communications heating up, the demand is rising for rapid design and mobile integration of systems that the driving public will find compelling,” said Ben Vos, general manager-Sprint Velocity and M2M. “Sprint Velocity transforms mobile integration into a service that can be comprehensive or specifically tailored to the individual manufacturer’s need. Sprint Velocity is about letting automakers choose the type and level of service that best accelerates their connected services development, and helps translate that into increased sales of cars and passenger trucks.”

Whether it’s music, news, weather, sports or other infotainment features, security, navigation, remote connections for mobile devices, emergency services, or engine diagnostics, Sprint sources the very best providers and manages the entire process for the automaker. Automakers seeking a comprehensive solution can work through Sprint as a single point of contact for engineering and development, and Sprint handles the rest.

For example, Chrysler Group formed a strategic relationship with Sprint to introduce a suite of new connected services called Uconnect Access. Chrysler Group’s Uconnect Access services are available on the 2014 Jeep Grand Cherokee, 2013 Ram 1500 pickup, and 2013 SRT Viper. Vehicle owners must register with Uconnect Access to take advantage of the six- or 12-month trial included with available services. Sprint contributes network, mobile integration, and consumer market expertise for Uconnect Access.

Sprint Velocity can support modular “a la carte” solutions designed to address specific requirements for a particular automaker or vendor need. Two examples include:

  • Hyundai’s Blue Link connected vehicle program, which seamlessly incorporates safety and security, entertainment, productivity, and convenience features. Blue Link features capabilities such as automated crash notification, SOS assistance, and stolen vehicle recovery.
  • American Honda also relies on Sprint’s flexible network capabilities as part of Honda’s new electric vehicle smartphone app. HondaLink EVTM is offered to customers of the all-new Honda Fit EV.

Steve Anderson provides information to insurance agents about how they can use technology to increase revenue and/or reduce expenses. He speaks professionally to hundreds of agents each year on the future of technology, the social web, and how insurance agencies can establish their Internet presence.

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