You can now listen to this article
As agencies discover the “next normal,” an item I’ve been emphasizing in my presentations is that consumer expectations have changed. All of us expect a higher level of video quality and engagement.
So, your organization needs to “up your video game.”
One way to up your game is to think differently about how you use Zoom for presentations. I stumbled on an interesting iPhone app called Overviewer that turns an iPhone camera (or iPad) into an overhead document viewer.
You can find it in the Apple App Store here: Overviewer
According to the developer Charlie Chapman (no relation to the best of my knowledge), “I built this app so that my wife, who’s a kindergarten teacher, had a way to do this herself. And it’s just grown from there. And I wanted to put this app out there so that other people could hopefully use it.”
How to Use Overviewer
Instead of showing you how to use this app, I’ll let Charlie do it via YouTube. In this first video, he shows how to use the app with Zoom.
This second video shows how to use Google Meet or Microsoft Teams with a Macintosh or Windows platform.
The best way to think about how you might use this app is to look at documents you might want to show to a prospective or current client. A new business proposal or a renewal proposal comes to mind. Yes, there are other ways to do this, but being able to quickly write on the proposal as you are going over it might help with Zoom fatigue and allow them to pay more attention to your discussion.
Let me know what you think. And if you try it, let me know in the comments below how it went and what you learned.